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Drive into the extraordinary with Turo.

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Drive into the extraordinary with Turo.

Their goal.

Turo focused on driving brand awareness and reach an expanded audience. Amplify the Turo brand during a prime car booking period and reach active travelers during their holiday travel. Educate people on the benefits of Turo and demystify peer-to-peer car sharing.

Our solution.

KAYAK executed a fully integrated program to bring Turo’s “open the door to extraordinary” campaign to life. Through an integrated campaign targeted to travelers, we produced a custom landing page and quiz, Miami event activation, influencer and social extensions to broaden target audience reach and high impact media to promote Turo brand assets.

impressions

Impressions

22,000,000+

 

engagement

Social Engagement Rate

2%+

 

brand-lift

Brand Lift

Above benchmark

 

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Products used

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Landing Pages

Like websites, only smaller. Our keyed in microsites feel like VIP lounges on the web -exclusive, engaging, and tailored to give your brand a first-class experience.

product-display

High-Impact Display Ads

Users engage with this premium, high-impact placement during their initial search on KAYAK’s homepage. This placement offers 100% SOV for a brands key origin markets.

product-content-2

Influencers

Turn wanderlust into must-watch. From epic journeys to hidden gems, our videos make every destination an adventure you can’t wait to share.

product-email

National Emails

A powerful tool for travel campaigns—they deliver personalized offers, inspire wanderlust, and drive bookings. With targeted content, keep audiences engaged, and turn interest into travel experiences.

product-blog

Landing Pages

Like websites, only smaller. Our keyed in microsites feel like VIP lounges on the web -exclusive, engaging, and tailored to give your brand a first-class experience.

Learn more

product-display

High-Impact Display Ads

Users engage with this premium, high-impact placement during their initial search on KAYAK’s homepage. This placement offers 100% SOV for a brands key origin markets.

Learn more

product-content

Influencers

Turn wanderlust into must-watch. From epic journeys to hidden gems, our videos make every destination an adventure you can’t wait to share.

Learn more

product-email

National Emails

A powerful tool for travel campaigns—they deliver personalized offers, inspire wanderlust, and drive bookings. With targeted content, keep audiences engaged, and turn interest into travel experiences.

Learn more

Other case studies.

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Unlock Infinite Possibilities with Visa

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Step into the world of Visa Infinite with our game-changing campaign and get inspired!

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Discover the Magic of Tulum

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Dive into the enchanting Tulum and see how the destination became the must-visit paradise!

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Other case studies.

See how we’ve helped brands like yours achieve their goals. Our business cases are packed with real results and creative wins. Get inspired and get ready to we can do together.

 

Unlock Infinite Possibilities with Visa

visa-svg

case-3-visa

Step into the world of Visa Infinite with our game-changing campaign and get inspired!

Learn more

 

Discover the Magic of Tulum

tulum-svg

case-1-tulum

Dive into the enchanting Tulum and see how the destination became the must-visit paradise!

Learn more

kayak-logo

 

We think you’re ready.

Let’s talk about how you and KAYAK can work together.